We build emotionally intelligent tools that help men navigate the real world with confidence and clarity.
About Jules Labs
In a market flooded with AI that encourages escapism, Jules offers something different: a guide, not a girlfriend. Jules Labs is building emotionally intelligent, AI-powered tools to help men in confidently navigate their own path in the real world.
We're creating a human-first platform that supports, sharpens, and challenges users to express themselves, and build confidence to be themselves in real-world relationships and interactions.
Our flagship product, Jules (currently in beta), is a modern AI wingwoman and stylist built to elevate, not replace, human experience. Jules acts as your personal stylist, to help you show up looking and feeling your best in social situations.
Our Philosophy
We believe technology should enhance a person's experience in the real world, not replace it.
Prioritize connection over escapism
Guide, don't coddle
Emphasize growth over comfort
Build positive habits that improve self-confidence and happiness
Create meaningful connections through shared experiences
Built on real human expertise and professional insights from psychologists and stylists

Your AI Wing-Woman for Style and Confidence (in beta)
Jules isn't another algorithm scraping the internet for trends or a ChatGPT wrapper. She's the first AI stylist trained by humans, guided by psychology, and shaped by real fashion experts.
She's here to do one thing: help men show up sharper and feel more confident in the moments that matter, whether that's work, dates, or everyday life.
Right now, Jules is in beta, and we're inviting real guys to test, shape, and grow with her. This isn't a polished showroom demo. By joining now, you'll be part of the ground floor, giving feedback that makes Jules smarter and more personal every day.
Join the beta